By the UGCHooks team · Updated
Make your SaaS relatable in 100 posts
B2B buyers scroll TikTok and Instagram too, usually at 9pm with a work problem on their mind. UGCHooks turns your homepage into posts about that problem: the spreadsheet that broke, the report nobody reads, the meeting that should've been an email. Your product shows up as the fix, never as a feature list.
The problem
Sound familiar?
- 😩 Demos that only make sense to people who already get it
- 😩 No founder who wants to be on camera
- 😩 Content calendars that die after two weeks
Examples
Hooks we'd write for SaaS
Tip: Memes about work pain get shared in Slack; that's free distribution.
How to roll it out
A week of posts
100 posts is a month of content at three a day, or a quarter at one a day. Here's how the first week could look for SaaS: mix formats every day, then double down on whichever angle gets the best watch time and saves.
| Day | Format | Angle | Hook |
|---|---|---|---|
| Mon | Hook video | reaction | “my boss asked for the report. I had it in 40 seconds.” |
| Tue | Slideshow | before after | “before: 14 tabs. after: one dashboard.” |
| Wed | GIF meme | comparison | “the meeting that should have been a link” |
| Thu | Hook video | founder story | “I built this because our spreadsheet broke twice” |
| Fri | Slideshow | listicle | “3 things I automate every Monday” |
| Sat | Hook video | pov | “when the client asks for “just one small change”” |
| Sun | GIF meme | reaction | “my boss asked for the report. I had it in 40 seconds.” |
Want hooks in your own words first? Try the free hook generator.
Other niches
Mobile apps →
I deleted 4 apps after downloading this one
Ecommerce & Shopify →
I didn't think a $20 gadget could fix this
Skincare & beauty →
my night routine as someone with zero patience
Fitness & wellness →
me at 6am vs me at 6:05am
Coaches & consultants →
the advice I stopped giving my clients
Restaurants & cafes →
the dish our regulars order without looking at the menu
Real estate →
3 questions I'd ask at every showing
Marketing agencies →
we tested 40 hooks for one client in a week
Online courses & info products →
the one lesson students say they should have taken first
Questions
Which link should I paste for SaaS?
Your homepage or the landing page for the offer you want to promote.
Will it make claims about my product?
Only claims that appear on your page. UGCHooks never invents reviews, numbers or results.
Does it work for Instagram too?
Yes. Choose Instagram above the post grid and slideshows export as 4:5 carousels; videos work as Reels.
Paste your link. Get 100 posts for your SaaS.
10 posts free · no sign-up · TikTok and Instagram